Japanese trains: moving paper ads by Lancome

This is a very nice idea about how to use different technologies to make an ad that looks simple (actually, it is simple) but that hides underneath a grat idea. Lancome made this using a technology that creates movement, with a special paper that can be written over and over, making the actual image change.

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La Pizza. Supaa Itariana

Lovely. This is the true Japanese nonsense. The guy is like a wrestler or something, Bob Sapp.

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Early Jack by Finnair

This is Early Jack from Finnair, a nice commercial for an impossible advergame. Too slow the website to let you play the game properly. The idea, though, is very nice. Your Boss is in Japan, and you, the enslaved worker is playing like him. Destroying his office, too. Too bad he’s flying Finnair, never late.
I [...]

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Japanese style: The Water Horse promo

The Water Horse is a Japanese “Loch Ness style” new movie, about a sea monster. In a way, similar to Cloverfield (unconventional ways of promoting a movie), in others light years away from it (simpler ideas).
Still, they created a water hologram of the monster in Tokyo bay. Really interesting, really technological. Very Japanese, indeed.
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