I really like the whole “get a mac” campaign! the only problem is that the protagonist of the campaign is always the Windows guy, it’s a comparative campaign focusing on the competitor and not on the product itself. It always works, though. And the Windows guy singing like Johnny Cash is amazing.
Now, there’s only one [...]
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Posted in apple, youtube on January 17, 2008 | 1 Comment »
Ok, Apple always gets me. Now I really want one.
About the commercial, as usual very simple things, very clear, very Apple, very effective:
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Posted in apple, microsoft, viral, youtube on November 22, 2007 | No Comments »
I love how Apple can make commercials just about the competitor. I am an Apple user, and It’s amazing how they created a huge successful campaign (web 2.0 grace) just on the disgrace of Microsoft. And the perfect use of Youtube, making Apple commercials viral, with hundreds of parodies and contributing to the never ending [...]
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Posted in apple on October 22, 2007 | No Comments »
This has been taken at Missouri school of journalism…Apple laptopts must work very well then…
Thanks to Brandinfection
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