Great video: Truth in advertising

I think is basically self explanatory

i discovered this thanks to La Casalinga di Voghera

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Chupa Chups max gum: very big bubbles. When ads are for advertisers, and only for them

Conversation between creatives:
The idea is “very big bubbles”, then we take aerial shoots of common meeting places, space people a lot and that’s the super smart trick! they are far from each other because they need space to make their super big bubbles!!! that’s so fucking creative! we’re geniouses , [...]

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Viral movies, From The Blair Witch Project to Cloverfield

 
 
 
The pioneer was “The Blair Witch Project”, a low budget movie, filmed in digital and made by a couple of American students. The release of the film on July 16, 1999 cam after months of publicity, including a ground-breaking campaign by the studio to use the Internet and suggest that the film was a [...]

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NBA: Remember. Amazing happens with Kevin Garnett

Finally I found the video of the new Nba Commercial for Boston Celtics about the arrival of the new hero, the saviour, “Big Ticket” Kevin Garnett.
It’s interesting how the perspective of Basketball is turned 180 degrees, Garnett is visible only through the media and the fan’s pictures, and the fans are the true protagonists here. [...]

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Motorola Razor 2 commercial by Micheal Gondry

I love Gondry’s style, from his movies (Human Nature, Eternal Sunshine of a Spotless Mind, The Science of Dreams, the upcoming Be Kind Rewind) to his music videos, even if I prefer kids like Spike Jonze and Chris Cunningham. His commercials are great, I was very impressed by this Motorola one and by his HP [...]

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Zune: Intergalactic Swap Meet

Ok, Zune is not my favourite Mp3 player, but I have to say its campaign, like this one, are very nice. Microsoft is struggling very hard to create a market for its little iPod clone, I don’t see it happening so fast, still if they continue making good commercial as this there are a few [...]

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Nba: where amazing happens campaign

Nba started a new campaign, focused on heroism, team work, the joy of basketball. I like them, being so incredibly simple are still giving you a nice feeling (ok, I’m a huge European Nba fan, does that count?). Maybe works just for basketball addicted, who knows. Anyway, simplicity here pays, and creates a good viral [...]

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Tarantino Death Proof guerrilla marketing

Wow, it is here in Amsterdam and it must be scary at the first sight

For the picture, thanks to Ads of the World 

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Free Rice for World hunger

That’s a very good idea to make some pro bono advertisement: Every answer you give right to this website, 20 grains of rice go to hungry people all over the world. Good way to use internet for no profit organization (and to create an advergame that makes your english better)

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